Marking Rubric for Assessment 2 & Assessment 3 ( Part B) ULOs Criteria (Total 100%) High Distinction Distinction Credit Pass Fail a Content with evidence (20%) Content is relevant, indicated original thinking. Content concisely written with excellent demonstration (e.g. examples) of terminology. Clear demonstration of wider reading and inclusion of additional extensive reliable evidence beyond the minimum; correct referencing. Content indicates original thinking weaved into the essay with claims well supported with appropriate and consistent referencing. Content is mostly relevant and concisely written with demonstration of terminology. Some evidence of wider reading and inclusion of additional reliable evidence beyond the minimum; correct referencing. Adequate relevant content with original thinking; relatively concisely written; adequate use of terminology. Minimum number of reliable evidence used; good attempt at correct referencing. Little relevant content; limited concise writing; limited use of terminology. Shows some coherence but ideas are vague with little evidence of original thinking. b,c,d Analysis Analyses and support are Analyses and support Analyses and support A few of the support Many of the support Sequencing (20%) provided in a logical order that are provided in a are provided in a details or analyses are details or analyses are makes it easy and interesting to logical order that fairly logical order not in an expected or not in an expected or follow the author’s train of makes it easy and that makes it logical order, logical order, thought. There is a clear logical interesting to follow reasonably easy to distracting the reader distracting the reader flow of ideas between your business idea(s) → important market considerations → the author’s train of thought. There is a minimum logical flow follow the author’s train of thought. and making the essay seem a little confusing. and making the essay seem very confusing. corresponding business operations and management of ideas between your business idea(s) → important market considerations → corresponding business operations and management. Research (20%) Provided a highly coherent argument and a sophisticated explanation of the value of research approach. Utilised a range of literature which is expertly integrated into your discussion. Provided a coherent and well argued explanation of the value of research approach and the value of the method you used. Arguments are well supported by a good range of the relevant literature. Provided a reasonable argument for the value of a research approach and for the method you used. Draws on an adequate range of literature which is well integrated to support key points. Work would have been strengthened by providing a more coherent argument for the value of research approach and for the method. Work would also benefit by using more course literature to support key points. Did not provide either a clear argument for the use of research approach or argument for the method used. Work does not provide sufficient evidence of integrating the literature to support key points. Language (20%) Uses a wide range of vocabulary and grammatical structures with full flexibility and accuracy. Rare minor errors occur only as ‘slips’. Uses a wide range of vocabulary and grammatical structures to convey precise meanings. The majority of sentences are error- free. Uses a sufficient range of vocabulary and complex sentence forms to allow some precision. May produce occasional errors in word choice, spelling, word formation, grammar and punctuation. Uses an adequate range of vocabulary and a mix of simple and complex sentence forms for the task. Makes some errors in spelling, word formation, grammar and punctuation but they do not impede communication. Uses a limited range of vocabulary and grammatical structures which are minimally adequate for the task. May make noticeable errors in spelling, word formation, grammar and punctuation that may cause some difficulty for the reader.
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